MIAMI, FLORIDA October 31, 2018 – Mi9 Retail, a leading provider of omni-channel retail solutions, is pleased to announce that its e-Commerce platform has been successfully integrated with Klaviyo providing added value to its customers.
Klaviyo is a marketing platform designed to pull in and store all relevant transactional and behavioral e-commerce data and use it to power better email and advertising campaigns. For example, Klaviyo makes it straightforward to target and automate marketing based on consumer buying behavior (e.g. how much shoppers spent, the items they purchased, what they browsed but didn’t buy), their preferences, the way they usually interact with the retailer, and much more.
Thanks to the Klaviyo pre-built abandoned cart flow, for instance, retailers can also easily encourage website visitors to return to their shopping cart and complete their purchases. They can also use Klaviyo’s segmentation engine and visual flow builder to design automated abandoned cart campaigns that are tailored to different audience segments, including new vs. returning customers; or high spenders vs. occasional shoppers. Marketing Sherpa found that converted abandoners return to spend 55% more on purchases than non-abandoners, making 1:1 personalized abandoned cart emails real competitive differentiators.
“The out-of-the-box integration with Klaviyo will deliver added value to our e-commerce clients and even faster setup times,” said Neil Moses, CEO of Mi9 Retail. He added: “We will continue working closely with them to help retailers create the hyper-targeted data-driven email campaigns they need to craft the perfect customer experience.”
“We’re excited to support the Mi9 Retail integration. Their vision for the future of personalized commerce is in line with ours,” said Steve Wietrecki, CRO of Klaviyo. “To create successful customer engagement campaigns, retailers can no longer solely rely on guesswork. They need to put in place data-backed strategies to better communicate with customers and prospects.”
Klaviyo is a marketing platform that accelerates growth for ecommerce merchants by enabling them possible for them to build strong relationships with consumers at scale. Klaviyo makes it easy to access, store, analyze, and use transactional and behavioral data to power highly targeted email and advertising campaigns. And unlike other marketing platforms Klaviyo doesn’t force ecommerce merchants to choose between advanced functionality or ease of use – so brands are able to maximize their sales quickly. That’s why over 8,000 innovative ecommerce companies like Brooklinen, Taylor Stitch, and Bonobos sell more with Klaviyo. Learn how they’re doing it at www.klaviyo.com.
About Mi9 Retail
Mi9 Retail is the fastest growing provider of enterprise software for retailers, wholesalers, and brands. Mi9 enables the world’s leading retailers to automate and optimize their entire Plan-to-Sell™ process, from planning to executing, influencing, and selling merchandise in-store, online, and on any device. Mi9 corporate retail systems facilitate better planning, master data management, allocation, and replenishment, and Mi9 customer engagement and point-of-purchase systems boost revenue across digital and brick-and-mortar channels. Our solutions are connected via a common analytics framework that serves as the foundation of the system and speeds time to insight with role-based dashboards, KPIs, and governed self-service data discovery. Mi9 Retail is committed to helping retailers on their path to success, so they can maximize revenue and customer engagement while minimizing costs. Visit www.mi9retail.com to learn more.
Mi9 Retail, the Mi9 Retail logo, JustEnough, and Plan-to-Sell are trademarks of Mi9 Retail, Inc. All other trademarks referenced are the property of their respective owners.