Who is this document for?
This case study is written for professionals in retail organizations in a variety of verticals who are involved with e-commerce solutions. This case study applies to pure e-tailers as well as omni-channel retailers with online and physical stores. Roles may include senior executives, information technology, online operations, customer experience, finance, and more.
What will I learn about?
Tea Collection, an international children’s wear brand, needed an e-commerce platform that would support the company’s customer engagement objectives. This case study explores the project process and subsequent business benefits from implementing Mi9 e-Commerce.