Alterra Mountain Company rolls out more resorts onto Mi9 Retail software platform

Fort Lauderdale, Florida, October 14, 2024 — Mi9 Retail, a leading provider of retail software solutions, is delighted to showcase its dedication to innovation and customer service by successfully implementing our retail platform at additional Alterra Mountain Company resorts, a leading name in the world of year-round mountain destinations. Alterra is now live on Mi9 Platform (for its retail business) at six of their resorts with the remainder slated for 2025.  Each resort features a number of retail locations (stores and warehouses), all powered by the Mi9 cloud-based software suite.

Alterra, known for its commitment to providing exceptional outdoor experiences, sought to enhance its retail operations across multiple facets as well as to centralize systems across all their resorts.  This initiative covers Merchandise Management, Store Operations, Sales Audit, Warehouse Management System (WMS), Point of Sale (POS), and Retail Analytics.  After an extensive evaluation of potential partners in the industry, Alterra chose Mi9 Retail for their comprehensive and integrated retail solution.  Mi9 Retail’s understanding of Alterra requirements played an important role in making this decision.

Subsequently, both companies engaged on a challenging implementation quest to centralize retail operations by implementing a single Mi9 software platform for all resorts.  The first resort went live on Mi9 less than 10 months after signing the contract.  Following a busy winter season, Alterra resumed the migration of resorts from various stand-alone systems to Mi9.

The implementation of Mi9 Retail software platform signifies a significant milestone in the organization’s ongoing umbrella efforts to streamline operations, improve customer experiences, and optimize inventory management.  It also supports the vision of expanding the business by relying on the unified platform across all resorts.

“Our teams learned from the first go-live almost a year ago and came back with a stronger training program, better data take-on and integration strategy as well as improved change management to put three more resorts onto the Mi9 platform in June and another two in October.  This progress stimulated data clean-up and aggregation across vendors, SKUs, and colors to afford better visibility into our retail business.  We also removed the risk of running on obsolete software while simplifying administration and management of our software assets.” – John Collins, VP, Mountain Technology Group at Alterra Mountain Company.

“We are grateful for the continued partnerships we have with many of our retailers.  Our relationship with Alterra Mountain Company is based on our commitment to help them grow and optimize their business.  We look forward to continuing support of all Alterra resorts and their teams in the future.”  – Eugene Voronov, EVP & GM at Mi9 Retail.

Key Project Highlights:

Merchandise Management: Mi9 Merchant enables resorts to gain better control over their product assortments, pricing strategies, and inventory management.  This will result in improved stock accuracy and a more efficient supply chain across 10+ resorts and 140+ retail locations.

Store Operations: Mi9 Merchant Store Portal and mobile app empowers retail staff with intuitive and user-friendly tools to manage store inventory.  With enhanced visibility into real-time data, store associates can make informed decisions and improve customer service.

Warehouse Management System (WMS): Mi9 Merchant WMS brings precision and efficiency to Alterra Mountain warehouse operations, which also include automated store replenishment.  It optimizes order fulfillment processes, reduces picking errors, and improves inventory accuracy, ensuring that customers receive their orders accurately and on time.

Point of Sale (POS): Mi9 POS enables seamless transactions and enhanced customer experiences at the retail locations.  With features such as mobile checkout and an integrated loyalty program, customers can enjoy a frictionless shopping experience.

Alterra’s decision to partner with Mi9 Retail reflects their commitment to delivering top-notch service and memorable experiences to their customers.  The successful implementation of Mi9 Retail Software Platform underscores the platform’s adaptability and scalability, making it an ideal choice for businesses in the dynamic retail landscape.

About Mi9 Retail

Mi9 Retail mission is “Through strong partnerships and a deep understanding of our client’s business, we strive to deliver great software that delights end users and supports growth for all our clients”.  Mi9 Retail offers a complete suite of retail software that includes merchandise management, point of sale, business intelligence, sales audit, invoice matching, order management, and e-commerce – all connected to a common retail analytics platform.  Mi9 Retail is committed to innovation and customer service.

For more information, please visit www.mi9retail.com.

About Alterra Mountain Company

Alterra Mountain Company is a family of iconic year-round resorts, the world’s largest heli-skiing operation, and Ikon Pass – the premier ski and snowboard season pass offering access to more than 50 iconic mountain destinations around the world.  Headquartered in Denver, Colorado and born out of a shared love of the mountains and adventure, the company has brought together some of the world’s most aspirational brands, including: Steamboat and Winter Park in Colorado; Palisades Tahoe, Mammoth Mountain, June Mountain, Big Bear Mountain Resort and Snow Valley in California; Stratton Mountain and Sugarbush Resort in Vermont; Snowshoe Mountain in West Virginia; Tremblant in Quebec and Blue Mountain in Ontario, Canada; Crystal Mountain in Washington; Schweitzer in Idaho; Deer Valley Resort and Solitude Mountain Resort in Utah; and CMH Heli-Skiing & Summer Adventures and Mike Wiegele Helicopter Skiing in British Columbia.  Also included in the portfolio is Alpine Aerotech, a worldwide helicopter support and maintenance service center in British Columbia, Canada, Aspenware, the ski industry leader in technology services and e-commerce, and Ski Butlers, the global leader in ski and snowboard rental delivery.

For more information, please visit www.alterramtnco.com.