Who is this document for?
This guide is written for professionals in hardlines retail organizations who are involved with retail technology decisions. This isn’t only limited to executives: roles may include information technology, store operations, finance, customer service, and more.
What will I learn about?
A new window of opportunity to be among the leaders in the hardlines segment has arisen, and the key to success is to be able to understand the market and customers’ expectations. This guide explores the top features hardlines retailers need to gain a competitive advantage, shows how retailers can cater to common hardware customer personas, and much more.
