May 18, 2015 — Mi9 Retail, the premier provider of enterprise retail merchandising, business intelligence and store operations software, announced today that 24 Hour Fitness will replace its legacy retail systems with Mi9 Merchant, Mi9 BI and Mi9 Store. These solutions will enhance 24 Hour Fitness’ performance by providing a solid foundation for the company’s growing retail business.

24 Hour Fitness, a leading health club industry pioneer serving more than 4 million members in more than 450 fitness centers across the U.S., was in need of a merchandising, analytics and store platform that would support its expansion plans and allow quick and easy access to actionable data without IT engagement. 24 Hour Fitness selected Mi9 Retail’s solution to increase efficiencies at the corporate office and in its clubs’ retail operations, thanks to improved business intelligence capabilities. 24 Hour Fitness anticipates Mi9 Retail also will provide a fast ROI through robust integration with existing membership and corporate systems.

Built on a fully integrated platform, the Mi9 Retail Suite delivers a streamlined solution that combines advanced data management, business intelligence and financial controls designed to drive actionable analysis at every level of the enterprise. This solution will provide 24 Hour Fitness with one source of information to support buying, pricing, inventory management and inventory valuation, creating a fully aligned experience across all retail channels to satisfy member demand. Unparalleled views of the business will also be delivered – across merchandise categories, club locations, members, logistics, and finance and accounting – yielding 24 Hour Fitness much deeper and broader access to data than its legacy system. 24 Hour Fitness will be able to record every transaction at the detail level, making it easy to track understocks, overstocks and out-of-stocks, as well as provide extremely accurate margin calculations. In addition, the robust financial controls will allow 24 Hour Fitness to manage item profitability at a granular level by location and day, and automatically identify and correct any incorrect, missing, duplicate, erroneous or suspicious data or transactions.

“Thanks to the ease of implementation, advanced architecture and superior functionality, Mi9 Retail will be able to support the needs of our growing retail business in clubs and offer new opportunities for expanding ecommerce,” said Andrew Dottermusch, Sr. Director, Retail at 24 Hour Fitness.

“Mi9 Retail will streamline and automate our inventory, allocation and replenishment activities, eliminating manual, spreadsheet-intensive processes and allowing our teams to access a wealth of data all in one place.” Neil Moses, President, Mi9 Retail, said, “Mi9 Retail looks forward to providing 24 Hour Fitness with an easy-to-use and highly efficient solution to help grow its retail business across 450 locations. From the customer-facing POS to the corporate merchandising and business analytics solution, 24 Hour Fitness will be armed with the information needed to make quicker, more informed decisions.”

About 24 Hour Fitness
Headquartered in San Ramon, Calif., 24 Hour Fitness is a leading health club industry pioneer, serving over 4 million members in 450 clubs across the U.S. For more than 30 years, the company has been dedicated to helping members change their lives and reach their individual fitness goals. With convenient club locations, personal training services, popular group exercise classes and a variety of strength, cardio and functional training equipment, 24 Hour Fitness offers fitness solutions for everyone. For more information, visit

About Mi9 Retail
Mi9 Retail, the premier provider of enterprise retail merchandising, business intelligence and store operations software, has developed the only enterprise-grade Merchandising and Business Intelligence solution on the market available as a single product. This enables the software to process high volumes of transactions in real time, optimize inventory across all channels of the business, provide a single, accurate source of the truth, reduce the costs to implement and maintain, and provide the industry’s fastest time to value.  For more information, please