Articles

Replatforming – Total Overhaul or Gradual Update?

To stay competitive in e-commerce, it’s important to periodically assess the effectiveness of your e-commerce platform. Are the tools available to you meeting the demands of your business? Has the design become outdated or ceased to be user-friendly? Have customers expressed frustration with the shopping experience? Is it challenging or time-consuming to make the smallest changes [...]

TOFS (The Original Factory Shop) Boosts Gross Margin 8% with Enterprise BI

Founded in 1969, The Original Factory Shop (TOFS) currently operates more than 200 stores around the UK with a store format that includes thousands of products in a full range of styles, sizes, and colors. To keep prices low, TOFS must rely on careful inventory management and strict margin control. In late 2014, TOFS recognized [...]